AFL club memberships have beaten the one million mark for the first time, with 13 sides breaking their all-time records this season.
The final tally for 2018 stood at an impressive 1,008,494 members by the July 31st deadline.
This comes as an 11% increase on the 2017 season and the 18th consecutive year of growth.
Reigning premiers Richmond is leading the way after becoming the first club to sign up 100,000 members - an increase of almost 39% following last year's drought-breaking flag.
Hawthorn and the West Coast Eagles have filled out the top three, with both clubs eclipsing the 80,000-member mark for the first time.
Only Collingwood and the Western Bulldogs have been unsuccessful in growing their membership bases.
"One in every 24 Australians is now a member of an AFL club, a sign that the national reach of Australian football has never been greater," League CEO Gillon McLachlan said.
"Whether you have been a member for decades or just signed up this year, on behalf of the AFL I want to thank every single one of you.
"The commitment members make to their clubs is the key reason why our game continues to prosper.
"Our clubs give us a connection. Our games fill us with hope, despair and joy, and today it makes us proud."
AFLW memberships also leaped in the competition's second season, up more than 30 per cent to 9,406.
Club | 2017 | 2018 |
Richmond | 72,669 | 100,726 |
Hawthorn | 75,663 | 80,302 |
West Coast | 65,064 | 80,290 |
Essendon | 67,768 | 79,319 |
Collingwood | 75,879 | 75,507 |
Adelaide | 56,865 | 64,739 |
Geelong | 54,854 | 63,818 |
Sydney | 58,838 | 60,934 |
Carlton | 50,326 | 56,005 |
Fremantle | 51,254 | 55,639 |
Port Adelaide | 52,129 | 54,386 |
St Kilda | 42,052 | 46,301 |
Melbourne | 42,233 | 44,275 |
Western Bulldogs | 47,653 | 43,246 |
North Melbourne | 40,343 | 40,789 |
GWS | 20,944 | 25,243 |
Brisbane | 21,362 | 24,867 |
Gold Coast | 11,665 | 12,109 |
Total | 907,661 | 1,008,494 |