Western Bulldogs coach Luke Beveridge has apologised for his actions and comments from Wednesday night's post-match press conference, with the club set to donate $20,000 to charity.
Beveridge directed a tirade of slander toward Fox Footy journalist Tom Morris following an ongoing saga in regards to the selection of Bulldogs player Lachie Hunter.
The Bulldogs coach departed the press conference early after regarding Morris as a "gutter" journalist and questioning the scribe's decision to attend his media duties.
WATCH: Beveridge labelled “pathetic” after slamming journalist in heated press conference
In a statement released by the club, Beveridge has expressed his apology to Morris, as well as the wider football community, understanding that his actions were "not with those values or the way we go about business as a football club".
"I have reflected on my comments and actions from the post-game press conference after last night’s game and acknowledge that my exchange with journalist Tom Morris overstepped the mark," Beveridge's statement reads.
"I want to apologise for my behaviour. I want to apologise to Tom Morris and all those present last night and to our members, supporters, partners and the wider football community.
"We have strong values at the Bulldogs that we all sign up to. They are values that I believe in and support and live. My actions last night were not consistent with those values or the way we go about business as a football club, or I go about life as an individual.
"I recognised that what I did was not okay. It was not representative of our club culture which is so special and means so much to me. While I was highly emotional in the moments after a difficult loss, it is no excuse to let those emotions spill over and get the better of me.
"As people would know, I am extremely passionate about, and protective of, our players and our people, and I always have their welfare and their best interests at heart. I pride myself on being measured and thoughtful, however on this occasion I clearly didn’t handle it the way I should have, and I understand and accept that.
"The last thing I want is for my actions to reflect negatively on the Western Bulldogs Football Club and our culture. As I’ve said many times, I want our members and supporters to be proud of their Club on and off the field and to be proud of the way we conduct ourselves at all times, and I’ll continue to strive for that.
"I take accountability for my actions. We will work through that as a club and I will focus on getting the best out of the team for the remainder of the season, and my energies will be centred on preparing our players for our next game against Carlton."
The Bulldogs will donate $20,000 to the club's Community Foundation, Orygen, a mental health organisation that works on aiding youth wellbeing.