The name, colours and logo of Tasmania's AFL are set to be announced next month, with acting CEO Kath McCann revealing the timeline on air over the weekend.
The Apple Isle's side will first grace AFL fields in 2028 after winning the league's 19th license in May of last year.
VFL and AFLW outfits are expected to enter the respective competitions 12 months prior to the state's big league debut.
But while the deal to join the league is done, and the Federal Government having greenlit the Hobart-based stadium, the competition's newest club is still without an identifiable brand - a status quo that is set to be altered in the coming weeks.
โWe're going to be launching the club in Marchโฆ that's happening,โMcCann told SEN Tassie.
โWhat's going to happen in March? We're going to find out the name, the colours, the foundation jumper, the logo and foundation membership.
โAll of that is going to happen. Over 6,000 Tasmanians completed the survey and the community forums gave up some pretty clear directions, so I'm pretty excited and hopefully, we've nailed it for the Tasmanian people.โ
With the team set to represent the entire state, and its diaspora, McCann also pressed that the Tassie team would run to the beat of its own drum rather than seeking to copy tried and true expansion launches in years gone by.
โWe don't need to replicate a model of another club, or another place, because we're our own place,โ she added.
โIt's really working with the AFL team to understand that, and there's no better way to do that than actually to get them here (to Tasmania).
โI had one of the other senior staff say to me, โKath, I'm drinking the Tassie Kool-Aid. You're already my second club'.โ
The league last expanded in 2012 when the Greater Western Giants were welcomed into the fold as the AFL's 18th club.